Sublime, since 2005

Oshara was founded in 2005 in Porto-Novo by a young couple who shared a love of art, beauty and leather goods. Its name means "sublime" in Yoruba. The first collections were shoes and bags made of leather and Senegalese woven pagne.

After a first pause, Kadidiatou Camara Olatoundji took the adventure back: she bought women's clothing in Senegal and resold it in Benin, Mali and Burkina Faso, then designed her own pieces, which sold better than the others. The first Oshara boutique opened in Cotonou.

"Oshara is reborn."